As an avid technologist throughout my lifetime, I’ve seen the emergence of the PC, the pervasive explosion of the Web and the shift to e-business. Through each of those milestones in IT, I can tell you that none compare to how rapidly cloud is changing the nature of our business, and even more exciting, its future potential for further disruption.
When a technology is moving as quickly as cloud, the most important thing that enterprises can do is remain agile enough to change with it – nimbly leveraging the latest cloud technologies for maximum business value – not locking in to one vendor or platform.
It’s for this reason so many major organizations choose to source their technology management from IBM. With us, they know that they’ll be on the cutting edge of open cloud computing technology, maximizing its potential for their own business innovation.
Just today, IBM is announcing a strategic multi-billion dollar, 10-year sourcing deal with UniCredit SpA, an Italian global banking and financial services company with 40 million customers in 22 countries.
As part of the deal, IBM will transform the technology that supports UniCredit’s commercial and private banking activities in Europe, driving dramatic innovation, efficiency and flexibility through the use of analytics, cloud computing and new service models. The partnership between UniCredit and IBM is evidence that the outsourcing business is evolving as businesses look to IBM for adopt new technologies like cloud.
Furthermore, the sourcing business model has actually been shown to help companies boost revenue and gross profit growth. That’s according to an IBM Center for Applied Insights study of more than 1,300 business and IT sourcing decision makers worldwide.
It’s not just UniCredit that recognizes the value. The company is just one of several recent clients that are partnering with IBM on IT sourcing agreements that include an element of cloud; others include L’Oreal, CEMEX and Ameriprise Financial.
As far as cloud has come over the past several years, it’s still a relatively new technology with tremendous potential. While some IT vendors are focused on proprietary models, cost-cutting and commoditization, IBM is moving towards high-value, client centric cloud and sourcing solutions built for the enterprise.
Thanks to cloud, we are already seeing an evolution of our services and outsourcing business. Enterprises are increasingly motivated by the ability to nimbly incorporate new technologies such as cloud, big data and analytics in long-term solutions that leverage transformative technology to drive innovation.
Today’s deal with UniCredit is one more example of a forward thinking organization recognizing the value of a long term partner to stay ahead of the curve for the benefit of their business.